0001104659-25-080924.txt : 20250820 0001104659-25-080924.hdr.sgml : 20250820 20250820162502 ACCESSION NUMBER: 0001104659-25-080924 CONFORMED SUBMISSION TYPE: D PUBLIC DOCUMENT COUNT: 1 ITEM INFORMATION: Rule 506(b) provides a "safer harbor" for a private offering FILED AS OF DATE: 20250820 DATE AS OF CHANGE: 20250820 EFFECTIVENESS DATE: 20250820 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Direct Digital Holdings, Inc. CENTRAL INDEX KEY: 0001880613 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-ADVERTISING [7310] ORGANIZATION NAME: 07 Trade & Services EIN: 872306185 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: D SEC ACT: 1933 Act SEC FILE NUMBER: 021-555384 FILM NUMBER: 251237126 BUSINESS ADDRESS: STREET 1: 1177 WEST LOOP SOUTH STREET 2: SUITE 1310 CITY: HOUSTON STATE: TX ZIP: 77027 BUSINESS PHONE: 832-402-1051 MAIL ADDRESS: STREET 1: 1177 WEST LOOP SOUTH STREET 2: SUITE 1310 CITY: HOUSTON STATE: TX ZIP: 77027 D 1 primary_doc.xml X0708 D LIVE 0001880613 Direct Digital Holdings, Inc. 1177 WEST LOOP SOUTH, SUITE 1310 HOUSTON TX TEXAS 77027 832-402-1051 DELAWARE None None Corporation true 2021 Mark Walker c/o Direct Digital Holdings, Inc. 1177 West Loop South, Suite 1310 Houston TX TEXAS 77027 Executive Officer Director Keith Smith c/o Direct Digital Holdings, Inc. 1177 West Loop South, Suite 1310 Houston TX TEXAS 77027 Executive Officer Director Diana P. Diaz c/o Direct Digital Holdings, Inc. 1177 West Loop South, Suite 1310 Houston TX TEXAS 77027 Executive Officer Anu Pillai c/o Direct Digital Holdings, Inc. 1177 West Loop South, Suite 1310 Houston TX TEXAS 77027 Executive Officer Maria Vilchez Lowrey c/o Direct Digital Holdings, Inc. 1177 West Loop South, Suite 1310 Houston TX TEXAS 77027 Executive Officer Antoinette R. Leatherberry c/o Direct Digital Holdings, Inc. 1177 West Loop South, Suite 1310 Houston TX TEXAS 77027 Director Richard Cohen c/o Direct Digital Holdings, Inc. 1177 West Loop South, Suite 1310 Houston TX TEXAS 77027 Director Mistelle Locke c/o Direct Digital Holdings, Inc. 1177 West Loop South, Suite 1310 Houston TX TEXAS 77027 Director Other Technology Decline to Disclose 06b false 2025-08-08 false true true Series A Convertible Preferred Stock false 0 25000000 25000000 0 The issuer amended its credit facility with Lafayette Square Loan Servicing, LLC to exchange $25,000,000 of term loans for 10,000 shares of Series A Convertible Preferred Stock with a face amount of $25,000,000 (see Form 8-K filed on August 11, 2025) false 1 0 0 0 false Direct Digital Holdings, Inc. /s/ Diana P. Diaz Diana P. Diaz Chief Financial Officer 2025-08-20