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DESCRIPTION OF SERIES 1901 THE TALE OF PETER RABBIT

Investment Overview

·Upon completion of the Series #RABBIT Offering, Series #RABBIT will purchase a 1901 First Edition copy of The Tale of Peter Rabbit by Beatrix Potter for Series #RABBIT (The “Series 1901 The Tale of Peter Rabbit” or the “Underlying Asset” with respect to Series #RABBIT, as applicable), the specifications of which are set forth below. 

·Beatrix Potter was a British author and artist known for writing the popular children’s book The Tale of Peter Rabbit. 

·The Tale of Peter Rabbit is a children’s book written by Beatrix Potter 

·The Underlying Asset is a 1901 First Edition copy of The Tale of Peter Rabbit by Beatrix Potter. 

Asset Description

Overview & Authentication

·Beatrix Potter was born on July 28, 1866, in London. 

·Potter had a rabbit named Peter that inspired the name of the book’s character. 

·Potter first wrote about the character Peter Rabbit in 1893 in a letter to a sick 5-year-old. The letter includes a draft of the story and illustrations that would eventually become The Tale of Peter Rabbit. 

·Potter wanted the book to be small and therefore fit easily in children’s hands. Publishers pushed her to make the book larger as they would be able to charge a higher price to readers. This disagreement led to six publishers rejecting the book. Potter self-published The Take of Peter Rabbit in December 1901, with the first 250 copies selling out in months. 

·In December of 1903 Beatrix Potter patented a Peter Rabbit doll, this was one of the earliest patents on a literary character and was unusual for the time. 

·The Tale of Peter Rabbit was named one of Time Magazine’s 100 Best Children’s Books in January 2015. 

·According to Mental Floss: “More than 100 years after its original publication in 1902, Beatrix Potter's The Tale of Peter Rabbit remains one of the most beloved children's books ever printed.” 

·Potter died on December 22, 1943. 

·Potter’s Peter Rabbit character was adapted for a children’s 3d animation series that aired on Nickelodeon and the BBC.  It’s December 2012 Christmas episode aired on Nick Jr and CBeebies drew three million viewers and ranked as the number one program with K2-5 and K2-11 across all television in its time period.  The series official February 18. 2013 launch drew 1.7 million viewers and ranked as Nick’s highest-rated preschool series premiere since 2011. 

·In 2018 Peter Rabbit was turned into a theatrically released motion picture which combined 3D animation and live action.  Released in February of 2018, by March it had already made 146 million worldwide.  It would go on to make more than 350 million worldwide with a total budget of only 50 million.  It spawned a sequel released in 2021.  Peter Rabbit 2: The Runaway was shot on a 45 million dollar budget and had a worldwide gross of over 150 million. 

·The Underlying Asset is accompanied by a signed letter of authenticity from Darren Sutherland, a New York-based rare book specialist. 

Notable Features

·The Underlying Asset is a 1901 First Edition copy of The Tale of Peter Rabbit by Beatrix Potter. 

·The Underlying Asset is 1 of 250 examples from the First Issue printing of The Tale of Peter Rabbit. 

·The Underlying Asset comes with its original light grey pictorial boards and flat spine. 

·The Underlying Asset comes housed in a custom box. 

Notable Defects

·The Underlying Asset exhibits “a little” soiling to “lightly worn” covers and spine ends. 

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·The Underlying Asset exhibits a “tiny” ink mark to its fore-edge. 

Details

Depreciation

The Company treats Memorabilia Assets as collectible and therefore will not depreciate or amortize the Series 1901 Tale of Peter Rabbit going forward.

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